Launch catalog / Playbook
AlternativeTo
Conditional free route directory
Researched from public pages — no submission was run · sources read 2026-09-25. Rules change — recheck the platform's own pages before submitting.
What the free route requires
- Free submission requires an account with a verified email — 'You need to verify your email address before you can submit a new app' (their FAQ, via third-party guide).
- The free review queue is reported as 'at least a few months'; a ~$5 paid option gets review in 'usually 1-2 business days' (per third-party guides).
Requirements
- Crowd-sourced software directory — any app/software product; the form links a 'What we don't accept' decline list naming ~60 prohibited categories.
- Account required (Google/GitHub/Apple or email+password); email must be verified before submitting.
- Strict naming: 'Name only, no tagline or domain. Use the official name with correct spelling and letter case.'
- Closed tag vocabulary; platform field uses 'Online' for web apps.
Prepare before opening the form
- Account with verified email (note: Google signup was reported disabled at one point — GitHub, Apple, or email).
- Check the catalog first — your app may already be listed; if so, edit/claim rather than re-submit.
- Official product name (exact spelling/case, no tagline), official URL.
- One-sentence short description + full description.
- Pricing model (free/freemium/free-for-personal/commercial) and optional purchase/subscription prices.
- Tags from their closed vocabulary; platforms list.
- Company/author record (can be created in the form).
- Square icon 128x128 or larger, plus screenshots (captions optional).
- A list of real competitor apps to name as 'alternatives' — submissions with no alternatives are nearly invisible.
Workflow
- Create an account and verify the email address.
- Search the catalog for your app first; if it exists, edit that entry instead.
- Open user menu → 'Suggest new application' (route: /manage-item/).
- Fill the multi-section form: name, short + full descriptions, languages, pricing, tags, platforms, author record, icon, screenshots.
- Suggest alternatives: search one real competitor, then select across its alternatives — this determines internal discoverability.
- Submit; the page is visible only to you while queued (free queue reportedly months; paid review ~1-2 business days).
Watch for
- Name field rejects taglines/domains — the single most common rejection cause per third-party guides.
- Skipping the alternatives step makes the listing effectively invisible in search.
- Anyone can edit any listing once live — monitor it afterward.
- Free queue can run to months; the ~$5 expedite exists but is easy to miss.
- Site is behind Cloudflare bot checks — /manage-item/ returned 403 to non-browser fetches; use a real browser session.
- Most outbound links are nofollow per third-party crawl analysis — value is the listing, not the link.
What counts as live
A public app page at alternativeto.net/software/<slug>/ visible while logged out, with alternative relationships attached.
Not verified
- Exact current price of the expedited review (reported as $5 by a third party; not confirmed on-site due to bot check).
- Current state of Google OAuth signup.
- The full 60-category decline list contents.
Sources
- Suggest new application route (returned 403 to fetcher — Cloudflare-protected) ↗
- How to Submit Your App to AlternativeTo — Submitator (account + verified email, free months-long queue vs $5 expedite, naming rules, alternatives step) ↗
- How to submit to AlternativeTo — SubmitMap (decline list, field inventory, alternatives guidance) ↗
- Submitting on AlternativeTo.net — four-step form walkthrough ↗