Launch catalog / Playbook
AppSpy
Free route press
Researched from public pages — no submission was run · sources read 2026-09-26. Rules change — recheck the platform's own pages before submitting.
Requirements
- Mobile games/apps focus — AppSpy is Steel Media's video-first app review site
- [email protected] with: promo code (iOS), screens, trailers, relevant info
- Steel Media editors take pitches by individual email (listed in the PG pitch guide); Twitter pitches okay for some
- Same Steel Media family as Pocket Gamer — reviews may publish once the app is live regardless of embargo
Prepare before opening the form
- An iOS/Android game or notable app with a promo code/TestFlight build
- Screens, trailer, concise pitch
Workflow
- Email [email protected] with promo code + assets
- Or pitch an AppSpy editor directly (steelmedia.co.uk addresses from the PG guide)
- Coverage is video/written editorial — no listing page
Watch for
- Hard vertical restriction — mobile games/apps only
- appspy.com blocked automated fetch (403) — verified via Steel Media network pages
- Cadence has declined vs. its peak — check recency in a browser
What counts as live
An AppSpy video/written review or feature covering the app
Not verified
- Current publication cadence
- Whether AppSpy still takes the same review flow vs routing through Pocket Gamer
Sources
- AppSpy Contact Us — 'For game and hardware review requests, contact [email protected]… include a promo code if it's an iOS game, screens, trailers and all relevant information' (content read via search result; site 403 to fetchers) ↗
- Steel Media pitch guide — per-editor emails ([email protected] for AppSpy); send promo code/APK/TestFlight builds (content read via search result) ↗