Launch catalog / Playbook
Crunchbase
Free route profile
Researched from public pages — no submission was run · sources read 2026-09-25. Rules change — recheck the platform's own pages before submitting.
Requirements
- Free registered account required to add or edit profiles.
- Registered users must additionally complete social authentication (connect LinkedIn/Facebook/Twitter, or Google) before adding profiles.
- Search first — if the company already has an auto-generated profile, claim/edit it instead of creating a duplicate.
- Company profile tone: 3rd person, no marketing language ('best', 'most comprehensive'), no dating language ('new' → 'launched April 2008').
Prepare before opening the form
- Registered account (email or Google/LinkedIn) + at least one connected social account for authentication.
- Company logo.
- Founded date; headquarters location (use a business/registered address, not a home address).
- Website URL and social media links.
- Short and long company descriptions (3rd person).
- Industries (3–5 recommended).
- Founders, funding rounds, employees/board/advisors details for completeness.
- Employee-count range; business contact email.
Workflow
- Register at crunchbase.com (Log In → Register tab) or via Google One Tap.
- Complete social authentication in Account Settings.
- Search for the company; if a profile exists use 'Claim'/Edit via Actions menu.
- Otherwise: Resources → Create Profile (or /add-new) → select Company → enter details → 'Save All Edits'.
- Fill overview fields (logo, website, socials, founded date, HQ, industries, founders, funding) to maximize Crunchbase Rank.
Watch for
- Social authentication is a hard gate — a bare email registration cannot add profiles.
- Profiles are editable by the community — monitor for unwanted edits.
- Marketing language violates guidelines and can be reverted.
- Paid subscriptions exist but are NOT required for a basic profile — avoid upgrade prompts.
- Contact email may be publicly visible depending on settings.
What counts as live
A public crunchbase.com/organization/<slug> page reachable while logged out, showing the company overview fields.
Not verified
- Whether new profiles go through any moderation delay before being publicly visible.
- Current list of accepted social-auth providers.