Launch catalog / Playbook
Gust
Free route profile
Researched from public pages — no submission was run · sources read 2026-09-25. Rules change — recheck the platform's own pages before submitting.
Requirements
- Free account as an entrepreneur/founder at gust.com/signup/entrepreneurs
- Signup asks for startup name, whether the startup is incorporated, how far along it is, and the city where it's located
- Publishing is optional: an unpublished private profile can still be submitted directly to investors; publishing is what creates the public directory listing
Prepare before opening the form
- Founder name and account email
- Startup name, incorporation status, stage, and city
- Company profile content: executive summary, team info, pitch materials (kept private by default)
- Decide deliberately whether to publish - publishing exposes a limited public view and is Google-indexed
Workflow
- Sign up at https://gust.com/signup/entrepreneurs and complete the startup questions
- Build the Gust Company Profile (story, progress, diligence materials)
- Use the publish option on the profile to list it in Gust's public company directory
- Optionally submit the profile directly to investor groups from their Gust profile pages
Watch for
- Published profiles ARE indexed by Google - company name, founder names, and management team names can surface in search
- Only a limited public view is shown (contact info, executive summary, documents, financials, pitch deck stay private) - but investors in Gust's Group Investor Platform can request full access
- Companies located in Boston, New York, or London are additionally surfaced on Gust-powered hub sites (starthub.org, digital.nyc, tech.london)
- Publishing is not required to use Gust - don't publish if the goal is only a directory listing and you want minimal exposure
What counts as live
The company appears in Gust's public directory at gust.com/search and its limited public profile page is viewable without login
Not verified
- Current field-level requirements for a 'complete' published profile
- Whether publishing requires a completeness threshold or manual approval
- Any current paid tier affecting directory visibility