Launch catalog / Playbook

Startup Heroes

startupheroes.io ↗

Paid only directory

Researched from public pages — no submission was run · sources read 2026-09-26. Rules change — recheck the platform's own pages before submitting.

Requirements

  • $10 one-time submission fee — 'Pay once, list forever' (per the site's indexed submit-page FAQ)
  • No account needed to submit — small form with mission/product details (per their own blog post '28 Hot New Startup Directories')
  • Automated checks after payment: screenshot generation and a software-stack test of your website, then manual review against Community Guidelines
  • Rejected submissions are refunded

Prepare before opening the form

  • Product name, URL, short mission/product description
  • A live, working website — their automation screenshots and stack-tests it
  • $10 payment
  • A browser that passes Cloudflare challenge — the site is behind bot protection

Workflow

  1. Open https://startupheroes.io/submit/ in a normal browser (Cloudflare-protected)
  2. Fill the startup form and pay the $10 one-time fee
  3. Their automation screenshots the site and checks the tech stack; a human reviews against Community Guidelines
  4. Listing claimed live in ~30 minutes for straightforward submissions; confirmation email on publish; refund if rejected

Watch for

  • Site is Cloudflare-challenge-protected — automated/agent submission may be blocked; use a real browser
  • The site is explicitly 'profit-first' — 'You have to PAY to list your Startup' (founder's launch post); directory doubles as a CSS/design gallery that auto-enriches entries with stack data (Wappalyzer/ThisRuns-style lookups)
  • Detail couldn't be fully verified firsthand due to bot protection — specifics come from the site's own indexed pages, not independent confirmation

What counts as live

A startup entry appears in the Startup Heroes index with auto-generated screenshot and stack data, confirmed by their 'startup went live' email

Not verified

  • Exact current form fields (submit page blocked to fetchers)
  • Whether outbound links are dofollow
  • Current review volume/turnaround beyond the claimed ~30 min

Sources

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