Launch catalog / Playbook
TrustMRR
Conditional free route directory
Researched from public pages — no submission was run · sources read 2026-09-25. Rules change — recheck the platform's own pages before submitting.
What the free route requires
- Listing requires connecting a supported payment provider (Stripe, Lemon Squeezy, Polar, Paddle, RevenueCat, Superwall, Dodo Payments, Creem, Whop, or Shopify) with an API key or OAuth so revenue is verified — products without real verifiable revenue cannot be listed
- RevenueCat connections need a V2 secret key with Projects Configuration and Charts Configuration set to read-only
Requirements
- A real startup, SaaS, mobile app, or digital business with verifiable revenue through a supported payment provider
- Owner-authorized API credential (API key or OAuth) granting read access to payment records
- Optional additional verification: Google Analytics/DataFast for traffic, Google Search Console for search impressions, GitHub for commit activity
- Founder-provided profile data: value proposition, problem, target audience, B2B/B2C positioning, category, tech stack, marketing channels
Prepare before opening the form
- API credentials for your payment provider (e.g., Stripe restricted key)
- Decide listing tier — public API exposes tiers: free, starter, pro, premium (pricing details not on fetched pages)
- Product description, logo, website URL, founder identity (anonymous/'stealth' listings are supported)
- Optional: GA/DataFast, Search Console, and GitHub credentials for richer verified metrics
Workflow
- Sign up / log in at trustmrr.com
- Click 'Add startup' from the homepage or dashboard
- Connect the payment provider API key/OAuth so TrustMRR computes revenue, MRR, customers, subscriptions and churn
- Complete the founder-provided profile fields (positioning, category, stack, channels)
- Choose whether to also list the startup for sale on the acquisition marketplace
- Confirm the public startup page is live at trustmrr.com/startup/<slug> (a Markdown mirror exists at /startup/<slug>.md)
Watch for
- This is not a casual backlink directory — it is a verified-revenue marketplace; self-reported numbers are not accepted
- Listings can be anonymous ('Stealth Company' / 'Hidden Business' entries exist) if you want the metrics public but not the name
- Everything you write in descriptions/founder messages is public user-provided content
- Grant only read-only keys where the provider supports it (RevenueCat V2 explicitly requires read-only)
What counts as live
A public startup page at trustmrr.com/startup/<slug> showing verified revenue/MRR and appearing in Recently Added / category listings
Not verified
- Pricing for starter/pro/premium listing tiers (tier names appear in the public API but not prices)
- Whether a minimum revenue threshold exists to be listed
- Review/moderation turnaround time after adding a startup