Launch catalog / Playbook
TrustRadius
Free route review
Researched from public pages — no submission was run · sources read 2026-09-25. Rules change — recheck the platform's own pages before submitting.
Requirements
- A B2B software/tech product — TrustRadius is an in-depth B2B review platform (reviews are 400+ words)
- The product may already have a profile generated from reviewer activity — claim it rather than creating a duplicate
- Free profile: presence in front of '1M+ buyers'; Premium adds intent data, custom questions, content syndication, lead forms
Prepare before opening the form
- Vendor account (Vendor Portal)
- Product profile assets: description, videos/demos, features and integrations, pricing info, security info (items the claim page lists)
- Customer list for review-generation outreach — the profile is populated by genuine long-form customer reviews
Workflow
- Search trustradius.com for the product to see if a profile already exists
- Go to solutions.trustradius.com/claim-your-profile/ and choose 'Claim My Free Profile'
- Complete the profile (features, integrations, pricing, security info)
- Run review-generation campaigns to build 400+ word customer reviews
- Verify the public product page is live on trustradius.com
Watch for
- The demo funnel aggressively pushes 'Book a demo'/Premium — the Free profile is the zero-cost path and is explicitly offered
- Reviews are long-form (400+ words) and moderated — expect a slower review-accumulation curve than G2/Capterra
- TrustRadius was acquired by/merged with HG Insights — product branding may shift
- A 'Trusted Sellers' verification program exists for vendors following review-generation best practices — a credibility badge worth pursuing after claiming
What counts as live
A public product profile page on trustradius.com showing claimed status and accumulating verified customer reviews
Not verified
- Free profile feature limits vs Premium (intent data, lead capture, TrustQuotes syndication are Premium)
- Whether the claimed profile's website CTA link is dofollow on the free tier
- Approval turnaround for profile claims