Launch catalog / Playbook
Google Workspace Marketplace
Free route directory
Researched from public pages — no submission was run · sources read 2026-09-25. Rules change — recheck the platform's own pages before submitting.
Requirements
- The app must extend at least one Google Workspace application (Gmail, Calendar, Chat, Docs, Drive, Sheets, Slides, Meet, etc.)
- Public apps must comply with Marketplace terms/policies and pass the Marketplace review criteria
- A Google Cloud project is required to configure and manage the listing
- Public vs private audience must be chosen before publishing — the setting cannot be changed afterwards
Prepare before opening the form
- A working app/add-on that extends a Workspace app
- A Google Cloud project
- OAuth consent configuration (public apps may need a separate OAuth review)
- App website URL and logo (required listing assets)
- Store listing copy: description, categories, screenshots/icons per the 'Create a store listing' guide
Workflow
- Create/select a Google Cloud project for the app
- Configure OAuth for the app (submit for OAuth review if public and scopes require it)
- Test the app against the Marketplace review criteria
- Enable the Google Workspace Marketplace SDK and configure visibility, installation settings, and the Workspace apps it extends
- Create the store listing
- Submit for publishing — public apps undergo Google review; private apps go live inside your organization immediately
- Monitor publication status; after approval the listing is available to all Marketplace users
Watch for
- Public vs private is irrevocable after publishing — decide carefully
- App installation settings (admin-only vs all users) affect reach regardless of public/private
- Some organizations allowlist apps — listing alone doesn't guarantee installability inside enterprise domains
- Publishing is free, but OAuth verification for sensitive/restricted scopes can take days-weeks and is the usual bottleneck
What counts as live
The app listing page is publicly visible in the Google Workspace Marketplace (workspace.google.com/marketplace) and installable by external users
Not verified
- Current average review turnaround for public Marketplace apps (not stated on the fetched page)
- Whether the Marketplace listing link to the developer site is dofollow